Ngiyavuma into eyodwa.
Ngesikhathi sokuqala ngizwa igama elithi “streak” kwadingeka ngibuze ukuthi lisho ukuthini.
Ligama lesiNgisi, lisho “uchungechunge”: izinsuku ezilandelanayo lapho uvula khona i-app ngaphandle kokweqa noyedwa.
Nangaleso sikhathi, kimina, kwase kunenkinga — kungani kudingeka ngifunde ulimi lwe-video game ukuze ngiphathe imali yami?
Ake senze isinyathelo emuva, futhi siqale mpela ku-video game.
Kukhona umdlalo weselula lapho kudingeka uhlele khona ama-candy anombala ofanayo.
Yonke inyathelo elifanele lenza ukukhanya, imisindo, ukuqhuma okuncane kombala. Ukhuphuka izinga. Kufika isaziso esikutshela ukuthi sekukudala ungabuyi, futhi ukuthi izimpilo zakho ziyagcwaliswa kabusha.
Lowo mdlalo wakhelwe abantu abakhaliphe kakhulu entweni eyodwa: ukukwenza ubuye.
Hhayi ukukwenza uwine. Ukukwenza ubuye.
Futhi eminyakeni edlule leso silungiselelo esifanayo — ake sisibize ngesikole samacandy — sesingene emu-app yemali yakho.
Ama-app asetshenziswa kakhulu namuhla akwenza lokhu ngaphandle kwamahloni.
Uvula i-akhawunti futhi ukwamukelwa yi-streak — uchungechunge esike sakhuluma ngaso ngenhla: izinsuku ezilandelanayo lapho uvula khona i-app noma uhlala ngaphansi kwesabelomali, ngesethembiso esifihlekile sokungasiphuli.
Uvula ama-badge, imidali evumelanisiwe engaqoqwa.
Uzuza imali engamampunyu. Ukhuphuka izinga, kungathi ukuphatha isabelomali sasekhaya kuwumdlalo.
Baze babe negama lakho konke lokhu: bakubiza nge-gamification (ukuguqula kube umdlalo) — ukuthatha imishini yemi-video game (amaphuzu, amazinga, imiklomelo, i-streak okungafanele iphuke) nokuyinamathisela entweni engewona umdlalo.
Leli yigama okuzungeza kulo sonke lesi sihloko.
Kubukeka kukhuthaza. Ngezinye izikhathi, emavikini ambalwa, kuyiqiniso ngempela.
Sikhethe ukungakwenzi. Nakancane.
Akusiyo iphutha, akusiyo isici esizofika kamuva. Kuyisinqumo somkhiqizo, esithathwe ngamabomu.
Futhi kulesi sihloko ngifuna ukukuchazela ukuthi kungani — ngokuthula okufanayo esizama ukukwenza kukho konke okunye.
Yini ngempela eyenziwa yi-gamification
Ake siqale ngomshini, ngoba ukuwuqonda kushintsha yonke into.
I-streak, i-badge, isaziso sokujabula azisebenzeli ukukala imali yakho.
Zisebenzela ukudala umkhuba wokuvula i-app.
Yizinto ezimbili ezihlukene, futhi i-app edida phakathi kwazo inomdlandla ongafani nowakho.
Wena kudingeka wazi ukuthi unjani. I-app idinga ukuthi ubuye — ngoba isikhathi osichitha ngaphakathi kuyona ngumkhiqizo wayo.
Ake sithathe isibonelo esiqondile.
UMarco usebenzisa i-app emnika i-streak yezinsuku ezingamashumi amathathu “isabelomali silandeliwe”. Uziqhenya ngaleyo nombolo.
Ngobunye ubusuku uhamba, ekhathele, futhi ukuze angaphuli i-streak ubhalisa isikweletu ngokungananeli, ukuze nje afake uphawu.
Leso senzo asenzanga uMarco anothe nge-euro eyodwa.
Uvikele inombolo ekhona kuphela ngaphakathi kwe-app. UMarco akaphathi ingcebo yakhe: unakekela isikoro.
Futhi nakhu inkinga yangempela. I-Gamification idlulisela ukunaka kwakho ku-data ebalulekile — imali yalokho onakho kususwe lokho okukweletayo — kuya ku-skoro i-app eyisungulile.
Eyokuqala ngeyakho. Eyesibili ngeyayo.
Inkinga yokukhuthazwa kwesikhathi esifushane
Kukhona ukuphikisana okusemthethweni, futhi ngifuna ukuthathela kucophelele.
"Vittorio, kodwa uma i-streak ingenza ngibhalise izikweletu zami nsuku zonke, akusiyo into enhle yini leyo? Kungcono i-gamified futhi yenziwa kunokuba nzulu kodwa ishiywe."
Ngumbuzo othembekile. Impendulo idinga ukwahlukanisa phakathi kwezinhlobo ezimbili zokugqugquzela.
Kukhona ukukhuthazwa okuvela ngaphandle: umklomelo, iphuzu, ukukhanya.
Kusebenza ngokushesha futhi kunyamalale ngokushesha.
Usuku lapho weqa i-streak — futhi ngemva kwesikhathi uyoyeqa — inqaba iyawa. Ulahlekelwe i-streak, ngakho-ke kufanele nje uyeke.
Ukuqala kabusha kusukela ekuqaleni kudinga umzamo, futhi i-app eyayikuhehile ngentshiseko manje isikubamba ngomuzwa wecala.
Futhi kukhona ukukhuthazwa okuvela ngaphakathi: ngiyaqonda ukuthi kungani ngikwenza lokhu, ngiyabona ukuthi kuyangisiza, ngakho ngiyaqhubeka.
Kuzothatha isikhathi eside ukukhanyisa. Kodwa uma sekukhanyisiwe, kuma isikhathi eside.
Izimali zomuntu yimarathoni yamashumi eminyaka, hhayi umjaho wezinsuku ezingamashumi amathathu.
Isikhuthazi esishisa ngokushesha yithuluzi elingalungile kanye entweni okudingeka ihlale iminyaka engamashumi amane.
Kukhona nendleko encane, engakhulunywa kancane ngayo.
Uma uguqula into ejulile ibe umdlalo, uyayisusa isisindo sayo.
Izinqumo mayelana nemali yakho — imali okumele ubeke eceleni, ukuthi uthenge indlu noma cha, ukuthi unjani ngempela — izinqumo zabantu abadala.
Zifanele ukuthula nokunaka, hhayi izibani nemikhosi.
Ukugubha ngamakonfeti edijithali sonke isikweletu esibhalisiwe akwenzi uthule kakhulu.
Ngesikhathi kukwenza nje ujwayele kakhulu umsindo.
Futhi ngolunye usuku umsindo uyakukhathaza, uvale i-app, futhi ubuyele exhathini kanye lapho ubukade uphuma khona: ngaphandle kwendawo eqondile yomkhumbi.
Inkungu ngaphansi kwamakonfeti
Kukhona into i-gamification engeke ize ikutshele, futhi ibalulekile kunazo zonke.
Ungaba ne-streak yezinsuku ezingamakhulu amabili futhi ungazi ukuthi ingcebo yakho ibiza malini.
Ungaqoqa wonke ama-badge futhi ungazi, uma kusasa umholo ungaphela, ungaqhubeka izinyanga ezingaki.
Iskoro siyakhula. Inkungu ihlala.
Ngaphezu kwalokho, kubi kakhudlwana: iskoro sikuqinisekisa ukuthi wenza kahle, kodwa umbuzo obalulekile — impela ngenjani? — awukaze ubuzwe muntu.
Umehluko phakathi kwe-app ekujabulisayo kanye ne-app ekuqondisayo.
Leyo ekuqondisayo ngezinye izikhathi ijabulisa kancane. Ayikunikezi i-dopamine yokukhanya.
Ikunikeza into engaphathekile kangako kodwa ebaluleke kakhulu: iqiniso mayelana nokuthi ukuphi.
Esikubeka esikhundleni sakho
Kulesi sikhathi kufanele ubuze: pho yini eniyinikelayo, uma nisusa konke lokhu?
Sinikela okuncane. Futhi ngokuthula.
Enhliziyweni ye-Cashfulness kukhona inombolo eyodwa: indawo eqondile yomkhumbi yakho.
Ligama engilithatha ekugwedleni komkhumbi — indawo eqondile yomkhumbi emephini ngesikhathi esithile — futhi ngilisebenzisela inani lakho lonke elingasele: konke onakho kususwe konke okukweletayo.
Hhayi ibhalansi ye-akhawunti, hhayi umholo. Indawo yakho eqondile, namuhla.
Leyo nombolo ayikwenzeli imikhosi. Ihlala lapho, iyintsha ngaso sonke isikhathi, futhi ilinde ukuthi uyibheke.
Umkhuba esiwuhlongozayo mncane kakhulu: kanye ngeviki, imizuzu eyishumi, ubheka indawo bese ubona ukuthi ishintshe kanjani uma iqhathaniswa nezinsuku eziyisikhombisa ezidlule.
Cishe njalo awudingi ukwenza lutho. Indlela iyaqhubeka, futhi uyakuqaphela ngaphandle kokuphazamiseka.
Ayikho i-streak okudingeka uyivikele.
Uma weqa iviki, awulahlekelwa lutho: inombolo ihlala lapho njalo, ikulinde uma ubuya. Ayikho inqaba ewayo.
Izaziso zilandela izimiso ezifanayo. Sithumela izinhlobo ezimbili, futhi akukho kuzo okuwukukhuthaza ukuthi “ubuye udlale”.
Kukhona izexwayiso ezijwayelekile zolwazi — imilayezo yenkonzo.
Futhi kukhona izexwayiso zomuntu siqu, ezixhumene nesimo sangempela: "kusele izinsuku ezinhlanu ngaphambi kokuvala kwesabelomali, futhi usemgqeni ofanele."
Ulwazi oluwusizo, ngesikhathi esifanele, njalo nesiphakamiso sesixazululo lapho kudingeka.
Awuze “buya, sikukhumbula.” Awuze “uchithe kakhulu!” oklabalasiwe ngobomvu.
Isimiso silula futhi siyasithatha ngokucophelela: i-app ayize ikubhalele ngoba thina sidinga uyivule.
Ikubhalela kuphela lapho kukusiza wena.
Nezikhathi zokuncoma? Ziyakhona, kodwa zingavamile futhi sizihlanganise nemicimbi yangempela.
Lapho uphothula okokuqala ukubalwa kwengcebo yakho — isikhathi lapho ubona khona indawo yakho eqondile yangempela, kaningi okokuqala empilweni yakho. Lapho ufinyelela isabelomali obuzibekele sona.
Lapho yebo, kukhona ukwaziswa. Hhayi ngoba uvule i-app okwesamashumi amathathu ngokulandelana, kodwa ngoba uqedile okuthile okubaluleke ngempela.
Umehluko ukhona lapha.
I-Gamification ikuvuza ngenxa yesimo sokuziphatha (ubuyile). Thina siyakwazisa umphumela (uqonde ukuthi ukuphi, ufinyelele injongo obuzibekele yona).
Okungeke ukutholi, futhi kungani sikhathala ukukutshela
Ngifuna ukusobala ngalokho esikushiye ngaphandle, ngoba ku-app, ukuthula kuyinketho njengomsindo.
Ngeke uthole ama-streak ezinsuku: akukho nombolo eba yize uma weqa olulodwa.
Ngeke uthole ama-badge, amaphuzu, amazinga, uhlweza lwedijithali, izinhlelo zokulandelana. Akukho okuqoqwayo, akukho okuncintiswana ngakho — ngisho nangawe wezolo.
Ngeke uthole izaziso zokujabula noma zokubuyisela ngaphandle komkhuba osiza wena. I-app ayincengi ukunaka.
Ngeke uthole leyo mugqa, esejwayelekile manje, ekutshela "uchithe okwengeziwe kunesilinganiso sikazwelonke" noma "abangane bakho abazekelo bonga kakhulu".
Asiqhathanisi impilo yakho neyabantu abangaziwa.
Kokuqala ngoba nathi ngokwethu asazi ukuthi ungubani — ubhalisa ngesiqu esingemthetho, ngaphandle kwegama nesibongo.
Futhi ngenxa yokuthi isilinganiso sabanye abantu akuyona ikhampasi: iyindlela enye nje yokukwenza uzizwe ungenele.
Isilinganisi sakho sinye kuwena uqobo eqhathaniswa nawe uqobo.
Futhi ngaphansi kwakho konke, ngeke uthole noma yimuphi umshini osebenza ngokuphambene nawe.
I-Cashfulness ayikuthengiseli imikhiqizo yezezimali, ayithathi khomishini kulokho okwenzayo ngemali yakho, ayikuqondisi kunoma isiphi isikhwama.
Ayinawo umdlandla ofihlekile enanini olibonayo.
Yithuluzi elingathathi hlangothi. Ikunika indawo eqondile, futhi izihoxise.
Kuthule, kodwa kunokuphumula
Kukhona isizathu esijulile ngemuva kwakho konke lokhu, futhi ngisho ngokucacile ngoba yinhliziyo yalolu daba.
Imali yakho akuyona umdlalo.
Kuyithuluzi olisebenzisela ukuthenga isikhathi, inkululeko, amathuba okukhetha.
Ibaluleke kakhulu ukuthi iguqulwe ibe into yokuzijabulisa okuthi, ngaphansi kwako konke, isebenzela ukukugcina unamathele esikrinini.
Ama-app amacandy afuna isikhathi sakho. Thina sifuna ukukubuyisela: imizuzu eyishumi ngeviki, futhi konke okunye kube kwempilo.
Ngiyazi ukuthi i-app engenazo izinsibi zomlilo, ekuqaleni, ingabukeka ingajabulisi kakhulu.
Ngeke ikunikeze umgqigqo osheshayo wokukhanya.
Izokunikeza into engavamile: umuzwa, owakhiwe iviki ngeviki, wokwazi ukuthi ukuphi.
Futhi lokho, ngokungafani ne-streak, akuze kuphuke.
The calm side of money. Nalapha futhi, ikakhulukazi lapha.
— Vittorio