Calm and method, together.
Cashfulness was born from an observation: most financial apps generate anxiety. Our hypothesis is that the opposite is possible — without giving up rigor.
We believe money is a tool, not a goal.
We believe people with method don’t need a guru.
We believe frequent notifications are the enemy of awareness.
We believe personal finance should be slow, repeatable, calm.
We believe an honest spreadsheet beats a lying dashboard.
We believe in privacy as a measure of respect.
A small team in Bologna.
Cashfulness is founded by Vittorio Giusti. Economics degree, master’s in Psychology, member of the Italian Order of Psychologists and the Financial Advisors register, Master in Behavioral Finance (cum laude). Today CEO of Cerbeyra and lecturer at the Politecnico. He has been working on the meeting point between accounting method and psychological calm for over fifteen years — with more than sixty thousand entries recorded in his own personal books.
Function yes, gamification no.
No badges, streaks, leaderboards. Your wealth is not a video game.
Exact figures, always.
No rounding that lies. When you see €127,450, it’s because it’s €127,450.
Italian first.
We write in Italian. We localize in English afterwards. We don’t talk about "investing" as if we were Wall Street.